Strategy

Get Better Leads: B2B SaaS PPC Landing Page Best Practices

SaaS PPC landing pages are the focal point of your paid ads. Grasping these best practices will catapult your conversion…

2 years ago

Average SaaS PPC Conversion Rates | Expert Optimizations

Average SaaS PPC conversion rates vary based on conversion type, channel, funnel stage, and more. Here are benchmarks for each…

2 years ago

SaaS Search Ads 101 – SaaS PPC FAQ To Jumpstart Growth

SaaS companies that use PPC, especially search ads, are aggressive growers. Use this guide to avoid common mistakes and learn…

2 years ago

When To Use Display Ads For SaaS? Almost Never: Here’s Why

Google’s low CPCs, high volume & seemingly accurate targeting make it hard to resist Display Ads. However, SaaSs will lose…

2 years ago

How To Revamp Your SaaS Keyword Research W/ Superior Data

SaaS keyword research can be tedious, murky & expensive. This alarming approach will flip how you think about keyword research…

2 years ago

Your SaaS Needs To Be Using Competitor Campaigns: Here’s How

Looking for more relevant traffic? SaaSs get great results with competitor campaigns. Learn how to set up a competitor campaign…

2 years ago

The Soccer Play Style Most Like Your SaaS Marketing Strategy

Like a B2B SaaS company, each national soccer team in this year’s World Cup has different assets to piece together…

2 years ago

Best Ways To Annihilate Seasonality For SaaS B2B Advertisers

B2B & SaaS advertisers, Should you still run search ads when experiencing seasonality? Here’s where to spend ad money and…

2 years ago

Navigating The First 120 Days Of Your SaaS Google Ads

SaaS Google Ads success is determined by the first 120 days of management. This guide helps SaaS advertisers enjoy years…

2 years ago

SaaS Google Ads Strategy: Optimize For Successful Keywords

Optimizing a new SaaS Google Ads account puts you at risk of worsening performance. Keep your strategy on track with…

2 years ago